About

Mission and Strategy

PFMD’s goal is to improve global health by co-designing the future of healthcare for patients WITH patients. Its mission is to create the conditions for systematic and meaningful patient engagement for better patient and societal health outcomes.

As the leading patient engagement platform, PFMD provides a trusted, global space where patients, industry, regulators, and health systems collaborate. Agile, holistic, and non-competitive, PFMD enables the adoption of shared frameworks and solutions that drive innovation, better health outcomes, and stronger systems worldwide.

PFMD Strategic Approach

Drive systematic, meaningful and impactful PE outcomes

by deepening PE integration

Build on fit-for-purpose solutions to further enhance outcomes-focused PE practices.

Address gaps in education to improve understanding and implementation of PE strategies for better healthcare outcomes.

Establish and support a network of PE champions and experts to advocate for PE implementation.

Implement feedback loop for continuous intelligence gathering and improvement of PE practices.

Extend the patient engagement community

through targeted dissemination, adoption, and advocacy of PE best practices

Collaborate with key organizations to expand PE best practices into new geographies, stakeholder groups, and networks, leveraging webinars, workshops, and digital content to reach targeted audiences.

Develop culturally and audience-specific tailored communication and outreach initiatives.

Enable early adopters and community leaders to scale PE practices.

Transform the healthcare ecosystem to actively supporting & enabling PE

by building the conditions for meaningful and impactful PE

Identify systemic barriers, potential solutions and leverage points for systematic PE integration.

Facilitate networks and partnerships to foster meaningful connections among stakeholders.

Act as a multilateral collaborative platform and enable stakeholders to inform policies for systematic meaningful and impactful PE.